Free tool

Testimonial Request Generator

Free testimonial request template for how to ask for a testimonial. Generate email, LinkedIn, SMS, WhatsApp, and in-app copy from one form.

Testimonial request template

Personalize the ask

One form writes email, LinkedIn, SMS, WhatsApp, and in-app copy. Send only the channel they already use.

Five testimonial request templates will show up here

Copy one channel. Sending all five to the same person is how you get ignored.

Quick answer

How do I ask a customer for a testimonial?

Ask right after a win, name the result they got, and make the reply two or three sentences. A testimonial request template works when it reminds them of a specific outcome and gives them a one-click form. Send the channel they already use: email for most B2B, LinkedIn for a warm DM, SMS or WhatsApp when they text you, in-app right after they hit a milestone. That is how to ask for a testimonial without sounding pushy.

  1. 01

    Ask right after a win

    Send within a day of a launch, a thank-you, or a result they just named. How to ask for a testimonial is mostly about timing.

  2. 02

    Name the result they got

    A testimonial request template that says "how was it?" gets a shrug. "You cut onboarding to one afternoon" gets a quote.

  3. 03

    Ask for two or three sentences

    Do not ask for "a testimonial." Ask for the problem, the change, and one result. That is enough for a card or a widget.

  4. 04

    Use the channel they already open

    Email is default. LinkedIn for a warm DM. SMS and WhatsApp when they text you. In-app right after a milestone.

  5. 05

    Give them a one-click form

    Paste a Prooflet collection link so they are not writing in a chat thread you have to copy later.

Testimonial request FAQ

Wait until they have a result, name that result, and ask for two or three sentences. Add a form link. That is the whole testimonial request template. Send it on the channel they already reply on.

Email for most B2B. LinkedIn if you already DM them. SMS or WhatsApp if that is how you work together. In-app if they just finished a task in your product. Do not send all five to the same person.

A greeting, the specific win, a small ask, and a way to answer. Optional: a photo prompt and a line that it is okay to say no. Skip flattery and long preambles.

Wait five to seven days. Send one short bump on the same channel. Then stop. A second channel after they ignored the first feels like chasing.

Start collecting testimonials with Prooflet

Yes. You can generate email, LinkedIn, SMS, WhatsApp, and in-app copy without an account. If you want those asks to land on a branded form that publishes to a widget, start on the Prooflet free plan.

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Start collecting testimonials with Prooflet

A template gets the ask out. A form captures the answer with a name, photo, and consent, then a widget publishes it.